NEO/CRAFT | The idea of craft

23 Mar 2018

The first collection from our new brand NEO/CRAFT has just arrived.


Combining traditional craftsmanship with modern production techniques, NEO/CRAFT is defined through its distinctive approach to materials and development processes. In addition to the current focus on aluminium, steel, glass and wood, the constant search for new directions is the foundation of the studio’s design philosophy.


Based in Berlin, NEO/CRAFT designs exceptional furniture, lighting and accessories for the versatile lifestyle of everyday living.

Iris 2013

NEO/CRAFT founded by Berlin-based designer Sebastian Scherer winning the Lexus Design Award in 2014 for designing the Iris lamp. The debut collection consisted of ten products, first presented early January at the IMM Cologne Fair. Wallpaper* Magazine described the launch as “one of the most impressive debuts in 2015”. Impressive exhibitions at trade fairs in Milan and London followed the same year and since then, Sebastian Scherer has worked as both a designer and creative director for the NEO/CRAFT label.


Meizai is excited to have brought the first collection from NEO/CRAFT to our showroom: the Isom.



The Isom side tables create intriguing optical illusions, conjuring images of isometric cubes when viewed from certain angles. Winning the Innovation Award in 2015, its overlaying transparent colours and hexagonal glass top lays on three vertical rectangles meet in the centre evoking the illusion.


The effect of the Isom is created through the CNC-processing of traditional plate glass combined with a millimetre-precise bonding technique.



German Design Award Winner 2016Interior Innovation Award 2015 Selection


Discover Isom